eCommerce Digital Marketing Manager

Permanent full-time

Langley James

Job Overview
Apply now eCommerce & Digital Marketing Manager to be based in Dublin, near the airport paying upto €70,000 + 25% bonus required by an independently owned retailer presently with 30 stores who are about to embark on an exciting expansion program. You will manage a small team and be responsible for the digital presense of the compant's overall brand. You will be responsible for online social media campaigns including PPC and SEOThe Retailer are about to embark on an exciting expansion programme which will bring fantastic PR opportunites, there will be lots of rebranding and loads of positive news to share. If you are an eCommerce & Digital Marketing Manager with retail experience considering relocating to Dublin or returning to Eire, or commuting we'd like to hear from you. The successful eCommerce & Digital Marketing Manager with be responsible for the implementation of the digital strategy. In addition, this position will take responsibility for the development and ongoing enhancement of the e-commerce site as well as ensuring SEO and traffic driving KPI's are met. This successful eCommerce & Digital Marketing Manager will ensure conversion rates are maximised and will work closely with the Marketing manager and commercial team to ensure a seamless experience across all social and digital channels. The eCommerce & Digital Marketing Manager will also be responsible for driving the digital development agenda, identify and implement initiatives as set out by our company digital strategy. Key Responsibilities Manage the digital presence of the company's overall brandDay to day management of PPC & SEO campaignsCMS and change management of websitesDevelop and manage email marketing campaigns and strategiesWork with the commercial team to drive the current social media strategyDeliver monthly reports and weekly marketing reportMaintain and update the marketing planGoogle AdWords campaign planning and optimisationConduct competitor keyword researchImage editing and creative campaign developmentDeveloping landing pagesUploading content to social mediaDrafting blog postsIdentifying and Developing digital innovations to drive our digital credentialsWork with other business managers and external partners to construct a great 'customer experience for McCabes. Person Specification Experience in retail digital marketing.Experience in setting up and running email campaignsCRM and customer segmentation experienceExperience of working with 3rd party marketing and digital agenciesAbility to work well within a teamAbility to handle a busy and varied workload to deadlinesAbility to manage to a pre-determined budgetKnowledge of Magento an advantageInterest and passionate for retail, specifically digital innovation within retailExperience using Mailchimp and Google Analytics would be advantageous
Key Requirements
    CMS SEO Pay Per Click eCommerce Adwords Search Engine Optimization Change Management of Websites

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  • Date Posted:
    06 March 2018
  • Location:
    Dublin, Ross-shire
  • Salary:
    ‚¬60,000 - ‚¬70,000 per annum, negotiable, OTE

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