Job Overview
Apply now Attention all digital marketing enthusiasts! Currently seeking a Paid Media Analyst to join an innovative tech company. The purpose of this role is to Create, optimise and manage the development of Paid Media accounts delivering against the performance, return on investment and revenue targets. Supporting the Paid Media Manager in the development of Paid Media Executives, shaping a best in class department. The role:* Research and analyse new market trends and seasonality fluctuations and apply learning's to the campaign(s). * Support the SPMA/PMM in the development of the Paid Media strategy. * Keep a tight grip on the market and competitor analysis to discover new opportunities and implement relevant changes. * Create and set up new paid media campaigns for clients and partners. * Keyword research - To think laterally and creatively to produce keywords for campaigns. * Ad creation: create compelling ads for clients considering tone and brand. * Analyse and use conversion tracking data to further optimise and develop campaigns. * Prepare analysis for client monthly and quarterly review meetings. * Carry out basic optimisation practices in the daily check including Search Query Reports (SQR's) and Budget Health Checks. * A/B Testing - test ad copy, match types and landing pages, analysing results and recommend campaign changes and developments. * A/B Testing - analyse results for AB test and recommend campaign changes and updates. * Ensure basic optimisation practices are carried out weekly including Search Query Reports (SQR's) and Budget Health Checks. * Ensure day-to-day operations are aligned with campaign strategies and commercial goal. * Ensure work is prioritised and implemented based on agreed deadlines. Person Specification * Educated to Degree level or equivalent * Intermediate Excel knowledge and skills * Previous experience in a similar role (Agency or client-side) * You will be a smart, motivated and results-driven analytical individual. * You will have strong organisational and excellent copywriting skills. * You will have the ability to multi-task and work well with a team. * You must be able to prioritize tasks in a fast-paced environment along with the ability to accept interruptions as part of the routine. * Excellent attention to detail, especially when employing individual processes and procedures. * You must be a strong communicator. * You should have a team-focused approach. * Experience in a fast moving environment * You should be customer focus with the ability to explore and understand customer needs. * Training experience is beneficial but not essential If you feel that you have the relevant experience and are fluent in French and English then please send your CV in WORD format to hank you for applying to Euro London Appointments, the UK's largest independent language consultancy. We aim to respond as promptly as possible to your application, however, due to the high level of CV's we receive we are only able to respond to applicants whose profile matches our Clients requirements. Please note that we can only accept applications from candidates in possession of a valid UK work permit. To enquire about other vacancies please visit our website at www.eurolondon.com