Job Overview

Apply now Head of Analytics- Gaming London Up to £85,000 + bonus and benefits OVERVIEW As a Head of Analytics, you will lead an advanced analytical team for one of the biggest loyalty agencies in the UK. You will work closely with several huge global clients to help them better understand their customer data. This role requires extensive experience in customer analytics YOUR ROLE- Head of Analytics Working in a B2B environment with sports, gaming and betting clientsLeading a team of junior insight analysts who are hands-on with R and SQLUsing advanced analytics to inform customer targeting and selection for campaigns in order to improve marketing for your clientsAnalysing customer churn, clustering and regression modelling to help drive the businessLooking at the 'bigger picture' for the company e.g. budgeting and forecasting and therefore being a part of strategic decisions YOUR SKILLS A University Degree in a numerate discipline e.g. Mathematics, Statistics or Computer ScienceExperience in proving and applying statistical modelling within direct marketingExperience working with stakeholders in order to produce actionable insightsExperience in coding, building models and manipulating data in R or SQL SALARY AND BENEFITS The successful candidate can expect to earn up to £85,000 + bonus + benefits HOW TO APPLY Please register your interest by sending your CV to India Walker-Smith at Harnham via the link on this page. KEY WORDS Head of Analytics, London, advanced analytics marketing, SQL, R, customer, targeting, segmentation, churn, regression, modelling, campaigns

Key Requirements

SQL customer marketing loyalty R modelling campaigns churn segmentation targeting regression Head of Analytics