Graduate Marketing Executive

Permanent full-time

The Graduate

Job Overview
Apply now Based within the activities and leisure industry our client is currently recruiting for a savie, ambitious graduate who has a passion for digital marketing. Reporting to the Head of Marketing you will play an integral part of the marketing team. This role offers opportunities to continue training. PURPOSE OF ROLE: Work closely with the Head of Marketing to implement a robust, integrated marketing plan. Play a pivotal role in the delivery of the annual marketing plan. Ensure every activity is of the highest standard and is capable of delivering results.Be the first point of contact for all marketing and PR enquiries for both internal and external customers ensuring every query is dealt with in a timely and efficient manner. Effectively manage, develop and update the marketing database, taking into account data protection requirements.Manage the digital implementation of the marketing plan to include all areas such as website, social media and PPC KEY RESPONSIBILITIES: Monitor and evaluate PPC and Social media campaignsProvide CMS support for the website.Be active on all social media channels on a daily basis. Monitor activity and respond with thought where necessary. Report any issues to the relevant Manager.Source and provide signage and implement the Brand in line with the brand guidelines.Work and develop all relationships with external suppliers to ensure all projects are delivered on timeIdentify suitable opportunities, locally, regionally and nationally to maximise the potential and to increase secondary spend.Manage the distribution of publicity materials both internally and externally.Attend team meetings as required, producing minutes where asked. Co-ordinate production of all marketing materials for print, digital and direct mail campaigns. Provide creative input across all channels.Work closely with colleagues to manage the effective promotion of the events calendar. PERSON SPECIFICATION: Must have a strong understanding of current digital marketing concepts, strategy and best practise.Relevant degree/mastersMust have experience in PPC, SEO and Social Media (at university or in the workplace)Experience of CMS websites.Sound knowledge of the technologies and processes involved in running PPC and Paid Social campaignsThe ability to be proactive with opportunities.A good understanding of Google AnalyticsThe ability to deliver the marketing plan.The ability to manage a budget.Must display a keen attention to detail and have the ability to prioritise work to meet deadlines.Smart appearance and ability to act as a good ambassador at all times.A willingness to work flexibly and to continuously improve skills and competences. HOURS OF WORK: 9 - 5pm Monday to Friday
Key Requirements
    Digital Marketing Marketing Materials Marketing Plan SEO

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  • Date Posted:
    09 March 2018
  • Location:
    Northamptonshire, East Midlands
  • Salary:
    £20,000 - £22,500 per annum

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